HOW TO MAKE MONEY WITH INSTAGRAM IN NIGERIA

Instagram has really grown in its user base just as much as Facebook. Instagram is appealing to younger people than Facebook and it is one of the most successful social media platforms to date. 

People are also making money on Instagram and that is what I will be showing you how you can use Instagram to make money online and also grow your business. 

Instagram like other social media platforms has certain features that can be utilized to give you an opportunity to make money online. 

This brings about the ways in which you can make money on Instagram in Nigeria. 

List of ways to make money with Instagram

1. Sponsored posts
2. Selling ecommerce products 
3. Selling your online courses or eBooks
4. Selling your art and craft
5. Promoting your services 

To successfully make money on Instagram, your following needs to be substantial and also quality. So give in mind that you need to have a lot of active followers to be able to monetize your Instagram page. So let me explain the ways of monetization one by one.

1. Sponsored posts: Instagram posts from a popular and active Instagram page can have a lot of engagements. If you have thousands of people always liking , commenting and sharing your post then your posts have the potential to bring awareness, and more traffic to other businesses. Thus you might start getting sponsored post deals and offers from businesses on Instagram. This can earn you a lot of money by posting adverts and promotion on your Instagram page especially if your page is about news, gossips, entertainment and you appeal to a lot of audience. Take for example Instagram pages like @Instablog9ja, @Tundeednut, @Legit.ng, @pulsenigeria27…. Each page charge about N80k and above per sponsored post on Instagram. Even smaller Instagram pages get sponsored post offers.
2. Selling ecommerce products: Your Instagram page can be focus on a niche where you can be selling ecommerce products. This is great especially if you produce the products yourself, You can use Instagram If you also resell or do drop-shipping. You can promote your special offers and discount for all your products on Instagram. When your followers sees something that interests them, they can send you a DM or go to your ecommerce store and place an order for the item. This kind of business model works really well for apparels, beauty products,  furniture’s, cars and other high in demand niche.
3. Selling your online courses or eBooks: You can make money with Instagram by providing valuable content and building hype for your online courses or eBooks. Your followers will always want something like that, especially if you are into like health and fitness, Financial freedom and skill based niches. You can always drop the link to your online course website in your Instagram bio and send visitors to make a purchase.
4. Selling your art and craft: People love artists and their work on Instagram. A lot of these art works can be satisfying to watch, and some of your followers might want to buy your work or hire you to do an art piece for them. Instagram is a perfect place to showcase your talent and get support and clients online.
5. Promoting your services: this is also very common on Instagram. If you have services that are relevant and can be showcased on Instagram then you can do brand awareness on Instagram and get some clients. Add pictures and videos of how amazing your service is and why people need. Also include testimonies and results from your customers. That way you are a building enough trust on your page and people can get more impressed and convinced to use your service.
6. Manage other peoples Instagram page: Just like how people are looking for Facebook Page managers is the same way  they are searching for Instagram page managers. If you have the expertise and experience on how to grow an Instagram page then you can offer such a service and get hired and either work as a full time job or as a freelancer online.

List of Instagram features and how to use it to make money online. 

1. Instagram business page
2. Instagram posts
3. Instagram Direct messaging (DMs) 
4. Instagram live
5. Instagram stories
6. Instagram reels
7. Hashtags
8. Run Ads

Instagram business page: This is where you post all your Instagram posts. You need to be actively posting engaging and unique content on your Instagram page consistently to gain more visitors, likes and shares. That way you gain more followers. The more activities on your Instagram page the more traction you get and you can eventually start monetizing your page.  The best way to make money with your Instagram page is by adding a link in your Instagram bio. Your link can direct visitors from your Instagram page to a Landing page where you collect emails and build an email list to eventually sell them stuff. You can also send them to your sales page directly or your ecommerce store. The link in your Instagram bio can also lead to more than one link by using linktree  that way you can send your visitors to more than one webpage or destination.

Instagram posts: like I said earlier you need to be creative and consistent with your Instagram posts. The game is to get more likes, shares and followers, therefore you need to stand out in your niche. Some pages have post templates. This is a good practice because it helps your Instagram page look very organized, uniform and professional. Your goal is to grow your page with a large following, you can then do things like sponsored posts for other businesses that want to reach out to your fan base and get leads and customers. You can charge any amount per post depending on what your post reach is worth.

Instagram Direct messaging (DMs): This is by chatting with people on Instagram. If you sell products and services on Instagram, customers usually like to reach out to the page owner via direct messaging (DM). You can chat and negotiate with customers in the DM and close the sale. Clients that offer sponsored posts also like to reach out in the DM first. It’s the fastest and most effective way to communicate privately on Instagram.

Instagram live: also called IG live is how people do a live stream on Instagram. It works similarly to all other streaming apps and you can use it to do special live online events and do giveaways and promos. IG live is an effective way to build more trust and relationships with your Instagram followers. You can definitely monetize it live as well, by selling within a limited time on the stream and some of your followers won’t want to miss out on such special deals.

Instagram stories: It works just like WhatsApp status. Instagram stories are very short content posted at the very top on your Instagram profile… You can post reminders for clearance sales, promos, special info, limited offers in your Instagram stories and get your followers excited for the stuff you want to sell to them.

Instagram reels: This is another feature on Instagram that works like YouTube shorts. Posting short videos. Your post can easily go viral on Instagram if you have a larger following. You can also post sponsored short videos on Instagram reels and charge price. Although Instagram reels are much cheaper than sponsored post so might charge less but you can still make money from other Instagram page and businesses that send you such offers.

Hashtags: They are keywords that are used on Instagram and you can use it to get found when visitors search for the keywords. In general hashtags can help you get organic visitors to your Instagram page. You have the ability to add about 30 hashtags to each post on Instagram. For your Instagram page to grow you need more visits and organic traffic and hashtags are very important for your growth on Instagram. 

Run Ads: Just like how to make money on Facebook Instagram is very effective for selling your products and services directly to users on the platform. If you don’t have a large following yet and you still want to sell your stuff then running Ads is the best and fastest way to get more sales.

If you want to learn and master how to build and grow a successful Instagram page with thousands of followers and make money on Instagram then Checkout this easy to learn Instagram for beginners course here.